Form 4: Equitable Holdings COO Jeffrey Hurd Sells Shares Under 10b5-1 Trading Plan

Equitable Holdings' Chief Operating Officer, Jeffrey Hurd, sold 6,666 shares of common stock at a weighted average price of $47.533 per share on November 8, 2024, under a pre-arranged Rule 10b5-1 trading plan.

Summary

• On November 8, 2024, Jeffrey Hurd, the Chief Operating Officer of Equitable Holdings, Inc., sold 6,666 shares of the company's common stock.
• The sale was executed at a weighted average price of $47.533 per share, with individual transaction prices ranging from $47.3100 to $47.8200.
• The transaction was conducted under a Rule 10b5-1 trading plan adopted by Hurd on August 7, 2024.
• Following the reported transaction, Hurd beneficially owns 105,246.25 shares of Equitable Holdings, Inc., including Restricted Stock Units.

Sentiment

Score: 5

Explanation: The sentiment is neutral as it reports a routine transaction under a pre-existing trading plan. There is no indication of positive or negative implications for the company's performance.

Industry Context

Sales by executives are a normal part of corporate governance. It is important to note that the sale was executed under a 10b5-1 trading plan, which allows corporate insiders to sell company stock at predetermined times and prices to avoid accusations of insider trading. The market will likely view this as a non-event.

Stakeholder Impact

• The sale of shares by an executive could be perceived negatively by some shareholders, but the existence of a 10b5-1 plan mitigates this concern.

Key Dates