Form 4: Equitable Holdings COO Jeffrey Hurd Sells Shares Under 10b5-1 Trading Plan

Equitable Holdings' Chief Operating Officer, Jeffrey Hurd, sold 6,666 shares of common stock at a weighted average price of $55.3811 per share on February 18, 2025, under a pre-arranged trading plan.

Summary

• On February 18, 2025, Jeffrey Hurd, the Chief Operating Officer of Equitable Holdings, Inc., sold 6,666 shares of the company's common stock.
• The sale was executed at a weighted average price of $55.3811 per share, with individual transaction prices ranging from $55.0400 to $55.7100.
• The transaction was conducted under a Rule 10b5-1 trading plan adopted on August 7, 2024.
• Following the reported transaction, Hurd beneficially owns 104,298.49 shares of Equitable Holdings, Inc., including Restricted Stock Units.

Sentiment

Score: 5

Explanation: The document is a routine regulatory filing related to an executive's stock sale under a pre-arranged trading plan. It doesn't indicate any particular positive or negative sentiment.

Industry Context

Sales by company executives are a normal part of corporate governance. The use of a 10b5-1 trading plan suggests the executive is selling shares in a pre-planned manner to avoid accusations of insider trading.

Comparison to Industry Standards

• Executive stock sales are common across publicly traded companies.
• The use of Rule 10b5-1 trading plans is a standard practice to ensure compliance with insider trading regulations, similar to practices at companies like Prudential Financial or MetLife.
• The size of the sale is relatively small compared to the executive's total holdings, which is a common pattern.

Stakeholder Impact

• The stock sale may have a minor impact on shareholders, but is unlikely to be significant given the relatively small size of the transaction and the use of a pre-arranged trading plan.

Key Dates

Keywords

Equitable Holdings, Jeffrey Hurd, Chief Operating Officer, EQH, Form 4, Stock Sale, Rule 10b5-1, Insider Trading