Form 4: EA CEO Andrew Wilson Sells Shares Under 10b5-1 Plan

Electronic Arts CEO Andrew Wilson sold 5,000 shares of common stock for approximately $200.55 per share under a pre-arranged 10b5-1 trading plan.

Summary

• Andrew Wilson, Chairman & CEO of Electronic Arts Inc. (EA), reported a sale of 5,000 shares of common stock.
• The transaction occurred on October 20, 2025.
• The shares were sold at a weighted average price of $200.5505 per share, with actual prices ranging from $200.41 to $200.67.
• This sale was executed pursuant to a Rule 10b5-1 trading plan established by Mr. Wilson and the Wilson Family Trust on August 6, 2024.
• Following this transaction, Mr. Wilson directly beneficially owns 42,393 shares through the Wilson Family 2015 Trust.
• He also indirectly beneficially owns 41,045 shares held in trust for the benefit of his descendants, over which he maintains investment control.

Sentiment

Score: 5

Explanation: The transaction is a pre-planned sale under a 10b5-1 plan, which mitigates the negative perception typically associated with insider sales, making it a neutral event in terms of immediate sentiment.

Positives

• The sale was conducted under a pre-established Rule 10b5-1 trading plan, indicating it was not based on new, non-public information.

Negatives

• An insider sale by a Chairman & CEO, even if pre-planned, can sometimes be perceived negatively by investors as it reduces management's direct equity stake.

Risks

• No specific risks are mentioned in this Form 4 filing beyond the general market perception of insider sales.

Future Outlook

Not applicable, as Form 4 filings report past transactions and do not typically include forward-looking statements or guidance.

Industry Context

Not applicable, as Form 4 filings are specific to individual insider transactions and do not typically provide industry-wide analysis.

Related Party Transactions

• The reported sale involved shares held by the Wilson Family Trust, and Mr. Wilson also holds shares indirectly for the benefit of his descendants, which are considered related party holdings.

Stakeholder Impact

• Shareholders: May observe a slight negative sentiment due to an insider sale, though mitigated by the 10b5-1 plan.

Key Dates

Keywords

Electronic Arts, EA, Andrew Wilson, Form 4, insider trading, stock sale, 10b5-1 plan, CEO, Director, common stock