Form 4: E.L.F. Beauty SVP, Chief Marketing Officer Kory Marchisotto Sells Shares Under 10b5-1 Plan
SEC Form 4 Filing
Kory Marchisotto, SVP and Chief Marketing Officer of e.l.f. Beauty, Inc., executed multiple sales of common stock on April 19, 2024, under a pre-arranged 10b5-1 trading plan.
Summary
- On April 19, 2024, Kory Marchisotto, the Senior Vice President and Chief Marketing Officer of e.l.f. Beauty, Inc. (ELF), sold shares of the company's common stock.
- The sales were executed under a 10b5-1 trading plan adopted on May 30, 2023.
- A total of 24,092 shares were sold at prices ranging from $154.89 to $165.85.
- The transactions resulted in a decrease in Marchisotto's direct ownership of e.l.f. Beauty common stock, leaving a balance of 131,977 shares, which includes 63,714 restricted stock units.
Sentiment
Score: 5
Explanation: The document is a standard regulatory filing detailing stock sales by an executive. It doesn't inherently convey positive or negative sentiment.
Industry Context
This Form 4 filing is a routine disclosure of insider trading activity. It is common for executives to use 10b5-1 plans to sell shares over time to avoid accusations of trading on inside information.
Stakeholder Impact
- The stock sale may have a minor impact on shareholders due to the increased supply of shares in the market.
Key Dates
| Date | Description |
|---|---|
| 05/30/2023 | Date the Reporting Person adopted the 10b5-1 trading plan |
| 04/19/2024 | Date of the stock sale transactions |
| 04/23/2024 | Date of the Form 4 filing |
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