Form 4: DoubleVerify Holdings CEO Mark Zagorski Reports Changes in Beneficial Ownership

Mark Zagorski, CEO of DoubleVerify Holdings, reports transactions involving common stock and derivative securities, including the acquisition and disposal of shares related to vesting of restricted stock units (RSUs) and performance stock units (PSUs).

Summary

• On March 15, 2025, Mark Zagorski, the CEO of DoubleVerify Holdings, reported changes in his beneficial ownership of the company's stock.
• These changes involve the vesting of performance stock units (PSUs) and restricted stock units (RSUs).
• Zagorski acquired shares through the vesting of PSUs and RSUs, and simultaneously disposed of shares to cover tax obligations related to these vestings.
• Specifically, 13,782 PSUs vested, with a portion of the shares withheld to satisfy tax obligations.
• Additionally, multiple tranches of RSUs granted on different dates also vested, with corresponding tax withholdings.
• Following these transactions, Zagorski directly owns 438,085 shares of DoubleVerify Holdings common stock.
• He also holds 243,506 new RSUs granted on March 13, 2025, under the company's long-term incentive plan.
• Zagorski also holds derivative securities including 19,296 PSUs, 228,286 RSUs, 85,817 RSUs and 19,413 RSUs and 65,625 RSUs.

Sentiment

Score: 7

Explanation: The document is neutral to positive. It reflects standard executive compensation practices and insider transactions, suggesting alignment of management interests with shareholders. The grant of new RSUs indicates continued confidence in the CEO's leadership.

Positives

• The vesting of RSUs and PSUs indicates that Zagorski is meeting performance criteria or time-based vesting requirements set by the company.
• The grant of 243,506 new RSUs suggests continued confidence in Zagorski's leadership and the company's future prospects.

Future Outlook

The document does not contain specific forward-looking statements, but the vesting schedule of the RSUs and PSUs suggests a continued alignment of Zagorski's interests with the long-term performance of the company.

Industry Context

This type of filing is standard for executives of publicly traded companies and provides transparency into their ownership stake and transactions in the company's stock. It reflects part of the executive compensation and incentive structure common in the industry.

Comparison to Industry Standards

• Equity compensation, including RSUs and PSUs, is a common practice among publicly traded companies, particularly in the technology sector, to incentivize executives and align their interests with shareholders.
• The vesting schedules described in the document (quarterly vesting after an initial vesting date) are typical for RSU and PSU grants.
• Tax withholding upon vesting is a standard procedure.
• Comparable companies such as Integral Ad Science (IAS) and Comscore (SCOR) also utilize equity compensation as part of their executive compensation packages.

Stakeholder Impact

• Shareholders: Provides transparency into executive ownership and compensation.
• Employees: Demonstrates the company's commitment to incentivizing its leadership.
• Executive: Details the executive's equity stake and compensation.

Key Dates