Form 4: DoubleVerify Executive Julie Eddleman Sells 900 Shares Under 10b5-1 Plan
SEC Form 4 Filing
Julie Eddleman, Global Chief Communications Officer of DoubleVerify Holdings, Inc., sold 900 shares of common stock on April 16, 2024, under a pre-arranged Rule 10b5-1 trading plan.
Summary
- On April 16, 2024, Julie Eddleman, the Global Chief Communications Officer of DoubleVerify Holdings, Inc., sold 900 shares of the company's common stock.
- The sale was executed at a price of $30.85 per share.
- This transaction was conducted under a Rule 10b5-1 trading plan adopted by Eddleman on August 17, 2023.
- Following the transaction, Eddleman directly owns 139,802 shares of DoubleVerify Holdings, Inc.
Sentiment
Score: 5
Explanation: The document is a routine regulatory filing regarding a pre-planned stock sale by an executive. It doesn't inherently indicate positive or negative sentiment.
Industry Context
Executive stock sales are a common occurrence and are often pre-planned to avoid accusations of insider trading. The use of a 10b5-1 plan allows insiders to sell shares at predetermined times and prices.
Key Dates
| Date | Description |
|---|---|
| 08/17/2023 | Date the reporting person adopted the Rule 10b5-1 trading plan |
| 04/16/2024 | Date of the stock sale transaction |
| 04/18/2024 | Date of the Form 4 filing |
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