Form 4: Dayforce CRO Sells Shares Under 10b5-1 Plan

Sentiment:

Insider Transaction Report


Samer Alkharrat, EVP, Chief Revenue Officer of Dayforce, Inc., sold 3,233 shares of common stock for $68.55 per share under a Rule 10b5-1 trading plan.

Summary

  • Samer Alkharrat, the Executive Vice President and Chief Revenue Officer of Dayforce, Inc., reported a sale of common stock.
  • The transaction involved the disposition of 3,233 shares of Dayforce, Inc. common stock.
  • The shares were sold at a price of $68.55 per share on October 24, 2025.
  • The total value of the shares sold amounted to $221,600.15.
  • This sale was executed pursuant to a Rule 10b5-1 trading plan, which was adopted by Mr. Alkharrat on December 5, 2024.
  • Following this transaction, Mr. Alkharrat beneficially owns 117,934 shares of common stock, which includes 90,723 unvested restricted stock units and 7,785 unvested performance stock units.

Sentiment

Score: 5

Explanation: The transaction is a routine insider sale under a pre-arranged 10b5-1 plan, which is generally considered neutral as it is not typically driven by new material information and is a common practice for executives.

Positives

  • The sale was conducted under a pre-arranged Rule 10b5-1 trading plan, indicating a structured and pre-scheduled transaction rather than a reactive one.
  • The executive retains a substantial beneficial ownership of 117,934 shares, including a significant number of unvested equity awards, maintaining alignment with shareholder interests.

Negatives

  • Insider selling, even when pre-planned, can sometimes be perceived negatively by the market, potentially leading to minor short-term sentiment shifts.

Future Outlook

This Form 4 filing is a report of an insider transaction and does not contain any forward-looking statements or guidance regarding the company's future outlook.

Industry Context

This filing is a routine insider transaction report specific to Dayforce, Inc. and does not provide broader industry context or trends.

Stakeholder Impact

  • Shareholders: The sale represents a minor reduction in direct insider ownership, but the pre-planned nature mitigates concerns about negative sentiment.
  • Employees, customers, suppliers, creditors: This specific filing has no direct impact on these stakeholder groups.

Key Dates

DateDescription
12/05/2024Date the Rule 10b5-1 trading plan was adopted by the Reporting Person.
10/24/2025Date of the reported transaction (sale of common stock).
10/28/2025Date the Form 4 was signed by the attorney-in-fact.

Recommendation

hold

This Form 4 reports a routine, pre-scheduled insider sale under a Rule 10b5-1 plan. Such transactions are typically not indicative of a change in the company's fundamental outlook or a signal for investors to buy or sell based solely on this filing. The executive retains a significant beneficial ownership, including unvested units. Therefore, a 'Hold' recommendation is appropriate as this filing alone does not provide new material information to alter an investment thesis.

Keywords

Dayforce, DAY, insider trading, Form 4, stock sale, Samer Alkharrat, 10b5-1 plan, executive compensation, common stock

Disclaimer:The information provided here is for general informational purposes only and does not constitute financial advice, recommendation, or endorsement of any kind. It may contain errors or omissions. You should not rely on this information to make financial decisions. Always seek the advice of a qualified financial professional before making any investment or financial decisions. Use of this information is at your own risk.