SCHEDULE 13G/A: Laurence W. Lytton Reports 5.0% Passive Stake in Creative Realities, Inc.
Beneficial Ownership Report
Laurence W. Lytton has filed an Amendment No. 5 to Schedule 13G, reporting a passive beneficial ownership of 5.0% in Creative Realities, Inc.'s common stock as of March 31, 2025.
Summary
- Laurence W. Lytton, a U.S. citizen, has filed an Amendment No. 5 to Schedule 13G regarding his beneficial ownership in Creative Realities, Inc.
- As of March 31, 2025, Mr. Lytton beneficially owns 524,363 shares of Creative Realities, Inc. Common Stock.
- This ownership represents 5.0% of the total class of securities outstanding.
- The percentage is calculated based on 10,446,659 shares of Common Stock outstanding on March 14, 2025, as reported in the Issuer's Form 10-K for the fiscal year ended December 31, 2024.
- Mr. Lytton holds sole voting power and sole dispositive power over all 524,363 shares.
- The filing indicates that the securities were not acquired or held for the purpose of changing or influencing the control of the issuer.
Sentiment
Score: 5
Explanation: The document is a routine beneficial ownership filing (Schedule 13G Amendment No. 5) indicating a passive stake. It provides factual information about ownership percentage and does not contain any forward-looking statements, financial performance data, or strategic updates that would influence sentiment positively or negatively beyond the neutral reporting of a significant ownership stake.
Industry Context
This filing is a standard disclosure of beneficial ownership and does not provide specific industry context or trends. It indicates an individual's passive investment in a publicly traded company.
Stakeholder Impact
- Shareholders: Provides transparency regarding a significant passive ownership stake held by an individual investor, which is a standard disclosure for investors to track.
Key Dates
| Date | Description |
|---|---|
| 2024-12-31 | Fiscal year end for which Creative Realities, Inc. filed its Form 10-K, reporting shares outstanding. |
| 2025-03-14 | Date on which 10,446,659 shares of Common Stock were reported outstanding by the Issuer in its Form 10-K. |
| 2025-03-31 | Date of event which requires the filing of this statement (beneficial ownership threshold met or changed). |
| 2025-05-15 | Date the Schedule 13G Amendment No. 5 was signed and filed. |
Keywords
Creative Realities Inc., CRLI, Laurence W. Lytton, Schedule 13G, Beneficial Ownership, Common Stock, SEC Filing, Passive Investment
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