Form 4: Crawford & Co. Director Acquires Shares Under 10b5-1 Plan

Jesse C. Crawford, a Director and 10% owner of Crawford & Co., acquired 11,111 shares of Class A Common Stock under a Rule 10b5-1 plan.

Summary

• Jesse C. Crawford, a Director and 10% owner of Crawford & Co. (CRDA, CRDB), acquired 11,111 shares of Class A Common Stock.
• The transaction occurred on February 9, 2026, at a price of $0 per share, indicating a grant or award rather than a market purchase.
• This acquisition was made pursuant to a Rule 10b5-1(c) plan, which allows insiders to set up a predetermined plan for buying or selling securities.
• Following this transaction, Jesse C. Crawford directly beneficially owns 5,458,299 shares of Class A Common Stock.
• Crawford also holds significant indirect beneficial ownership through various entities, including 288,840 shares via Spouse as Trustee for 2009 Irrevocable Trust, 54,684 shares via Family Trust, 9,845 shares via Trust for Son, 379,921 shares via Family Limited Partnership, 929,700 shares via Spouse as Trustee for Crawford Family 2012 Trust, 1,822,335 shares via Rex Holdings, LLC, and 1,827,665 shares via Keeper, LLC.

Sentiment

Score: 7

Explanation: StockSavvy.ai views this as moderately positive, as an insider's acquisition of shares, likely a grant at a $0 price, increases their stake and aligns their interests with long-term shareholder value.

Positives

• A Director and 10% owner, Jesse C. Crawford, increased direct beneficial ownership by 11,111 shares of Class A Common Stock, which, even if a grant, aligns insider interests with shareholders.

Industry Context

StockSavvy.ai notes that insider acquisitions, especially by significant shareholders and directors, are often viewed by the market as a positive signal, suggesting management's belief in the company's valuation or future prospects. The use of a Rule 10b5-1 plan indicates a pre-arranged transaction, which is a common practice for insiders to manage their stock holdings.

Related Party Transactions

• Jesse C. Crawford holds shares indirectly through various family trusts and entities, including 'By Spouse as Trustee for 2009 Irrevocable Trust,' 'Family Trust,' 'Trust for Son,' 'Family Limited Partnership,' 'By Spouse as Trustee for Crawford Family 2012 Trust,' 'Rex Holdings, LLC,' and 'Keeper, LLC.'

Stakeholder Impact

• Shareholders may interpret the insider acquisition as a sign of management's belief in the company's future performance and commitment to long-term value creation.

Key Dates

Recommendation

The acquisition of shares by a director and 10% owner, likely a compensation grant at a $0 price, increases insider alignment. While positive, this routine transaction under a 10b5-1 plan does not provide new fundamental insights to change a 'hold' recommendation without further comprehensive financial analysis.

Keywords

Crawford & Co, CRDA, CRDB, insider transaction, Form 4, stock acquisition, director, 10% owner, beneficial ownership, Rule 10b5-1