Form 4: Coinbase CFO Sells Shares Under 10b5-1 Plan

Coinbase Global's Chief Financial Officer, Alesia J. Haas, sold 7,375 Class A Common Stock shares on December 15, 2025, through a pre-arranged Rule 10b5-1 trading plan.

Summary

• Alesia J. Haas, Chief Financial Officer of Coinbase Global, Inc., sold a total of 7,375 shares of Class A Common Stock on December 15, 2025.
• These transactions were executed pursuant to a Rule 10b5-1 trading plan, which was adopted by Ms. Haas on September 3, 2025.
• The sales occurred at weighted average prices of $264.5593 (767 shares), $264.9348 (1,916 shares), and $268 (2,950 shares and 1,742 shares).
• Following these reported transactions, Ms. Haas directly beneficially owns 78,714 shares of Class A Common Stock.
• An indirect holding of 1,742 shares, previously held by ACB 2021, LLC (of which Ms. Haas is the sole member), was also sold, resulting in 0 shares beneficially owned indirectly by this entity after the transaction.

Sentiment

Score: 5

Explanation: Neutral. The filing reports a routine insider stock sale under a pre-arranged 10b5-1 plan, which is a common practice for executives for personal financial planning and does not typically signal new positive or negative company developments.

Future Outlook

NA

Industry Context

NA

Related Party Transactions

• Alesia J. Haas, as the sole member of ACB 2021, LLC, indirectly held 1,742 shares of Class A Common Stock, which were sold as part of the reported transactions. She disclaims beneficial ownership except for her pecuniary interest.

Stakeholder Impact

• Shareholders: The sale of shares by a key executive, even under a 10b5-1 plan, could be viewed with slight caution, though the pre-scheduled nature mitigates concerns about insider sentiment. It represents a minor reduction in insider ownership.

Key Dates

Recommendation

The filing details a routine insider stock sale by the CFO under a Rule 10b5-1 trading plan. Such pre-scheduled transactions are common for executive financial planning and typically do not reflect a change in the company's fundamental outlook or warrant a change in investment thesis. Therefore, a 'hold' recommendation is appropriate as this event alone does not provide new information to alter an existing investment decision.

Keywords

Coinbase Global, COIN, Alesia J. Haas, CFO, Insider Trading, Form 4, Stock Sale, 10b5-1 Plan, Class A Common Stock, Equity Transaction