NET.NYSECloudflare, INC
Form 4: Cloudflare CEO Sells Shares
Sentiment:
Insider Transaction (Form 4)
Matthew Prince, CEO & Board Co-Chair, a Director and 10% owner of Cloudflare, Inc., sold 51,034 shares of common stock on August 4, 2026.
Summary
- Open-market sale: disposed of 304 Class A Common Stock at $287.99 ($87,549) on August 4, 2026; holds 31,978 after (Indirect).
- Open-market sale: disposed of 869 Class A Common Stock at $289.18 ($251,299) on August 4, 2026; holds 31,109 after (Indirect).
- Open-market sale: disposed of 1,400 Class A Common Stock at $289.87 ($405,820) on August 4, 2026; holds 29,709 after (Indirect).
- Open-market sale: disposed of 643 Class A Common Stock at $290.99 ($187,105) on August 4, 2026; holds 29,066 after (Indirect).
- Open-market sale: disposed of 182 Class A Common Stock at $292.31 ($53,200) on August 4, 2026; holds 28,884 after (Indirect).
- Open-market sale: disposed of 272 Class A Common Stock at $293.05 ($79,710) on August 4, 2026; holds 28,612 after (Indirect).
- Open-market sale: disposed of 404 Class A Common Stock at $294.31 ($118,901) on August 4, 2026; holds 28,208 after (Indirect).
- Open-market sale: disposed of 2,765 Class A Common Stock at $295.77 ($817,810) on August 4, 2026; holds 25,443 after (Indirect).
- Open-market sale: disposed of 3,538 Class A Common Stock at $296.73 ($1,049,839) on August 4, 2026; holds 21,905 after (Indirect).
- Open-market sale: disposed of 6,984 Class A Common Stock at $297.49 ($2,077,682) on August 4, 2026; holds 14,921 after (Indirect).
- Open-market sale: disposed of 846 Class A Common Stock at $298.65 ($252,658) on August 4, 2026; holds 14,075 after (Indirect).
- Open-market sale: disposed of 1,820 Class A Common Stock at $299.80 ($545,645) on August 4, 2026; holds 12,255 after (Indirect).
- Open-market sale: disposed of 644 Class A Common Stock at $300.52 ($193,536) on August 4, 2026; holds 11,611 after (Indirect).
- Open-market sale: disposed of 5,191 Class A Common Stock at $302.09 ($1,568,146) on August 4, 2026; holds 6,420 after (Indirect).
- Open-market sale: disposed of 6,038 Class A Common Stock at $302.97 ($1,829,315) on August 4, 2026; holds 382 after (Indirect).
- Open-market sale: disposed of 382 Class A Common Stock at $303.60 ($115,976) on August 4, 2026 (Indirect).
- Conversion of derivative: acquired 18,752 Class A Common Stock on August 5, 2026; holds 18,752 after (Indirect).
- Open-market sale: disposed of 1,156 Class A Common Stock at $291.64 ($337,135) on August 5, 2026; holds 17,596 after (Indirect).
- Open-market sale: disposed of 422 Class A Common Stock at $292.74 ($123,536) on August 5, 2026; holds 17,174 after (Indirect).
- Open-market sale: disposed of 575 Class A Common Stock at $293.65 ($168,847) on August 5, 2026; holds 16,599 after (Indirect).
- Open-market sale: disposed of 4,334 Class A Common Stock at $295.05 ($1,278,741) on August 5, 2026; holds 12,265 after (Indirect).
- Open-market sale: disposed of 5,602 Class A Common Stock at $295.75 ($1,656,788) on August 5, 2026; holds 6,663 after (Indirect).
- Open-market sale: disposed of 2,841 Class A Common Stock at $296.83 ($843,285) on August 5, 2026; holds 3,822 after (Indirect).
- Open-market sale: disposed of 1,540 Class A Common Stock at $297.81 ($458,630) on August 5, 2026; holds 2,282 after (Indirect).
- Open-market sale: disposed of 782 Class A Common Stock at $298.87 ($233,720) on August 5, 2026; holds 1,500 after (Indirect).
- Open-market sale: disposed of 623 Class A Common Stock at $299.94 ($186,862) on August 5, 2026; holds 877 after (Indirect).
- Open-market sale: disposed of 232 Class A Common Stock at $301.15 ($69,867) on August 5, 2026; holds 645 after (Indirect).
- Open-market sale: disposed of 338 Class A Common Stock at $302.20 ($102,144) on August 5, 2026; holds 307 after (Indirect).
- Open-market sale: disposed of 307 Class A Common Stock at $302.86 ($92,978) on August 5, 2026 (Indirect).
- Conversion of derivative: acquired 33,631 Class A Common Stock on August 5, 2026; holds 33,631 after (Indirect).
- Conversion of derivative: disposed of 18,752 Class B Common Stock on August 5, 2026; holds 4,183,620 after (Indirect).
- Conversion of derivative: disposed of 33,631 Class B Common Stock on August 5, 2026; holds 2,750,039 after (Indirect).
Sentiment
Score: 4
Explanation: StockSavvy.ai views this as a mildly negative but low-conviction signal: an insider sold $15,186,721 of stock under a pre-arranged Rule 10b5-1 plan, which is typically routine.
Insider Transactions
Matthew Prince — Director, Officer (CEO & Board Co-Chair), 10% owner
Transaction made under a Rule 10b5-1 trading plan.
| Date | Transaction | Security | Shares | Price | Value | Held After |
|---|---|---|---|---|---|---|
| 2026-08-04 | Open-market sale | Class A Common Stock | 304 | $288 | $87.5K | 31,978 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 869 | $289 | $251.3K | 31,109 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 1,400 | $290 | $405.8K | 29,709 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 643 | $291 | $187.1K | 29,066 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 182 | $292 | $53.2K | 28,884 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 272 | $293 | $79.7K | 28,612 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 404 | $294 | $118.9K | 28,208 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 2,765 | $296 | $817.8K | 25,443 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 3,538 | $297 | $1.0M | 21,905 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 6,984 | $297 | $2.1M | 14,921 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 846 | $299 | $252.7K | 14,075 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 1,820 | $300 | $545.6K | 12,255 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 644 | $301 | $193.5K | 11,611 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 5,191 | $302 | $1.6M | 6,420 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 6,038 | $303 | $1.8M | 382 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 382 | $304 | $116.0K | 0 |
| 2026-08-05 | Conversion of derivative | Class A Common Stock | 18,752 | — | — | 18,752 |
| 2026-08-05 | Open-market sale | Class A Common Stock | 1,156 | $292 | $337.1K | 17,596 |
| 2026-08-05 | Open-market sale | Class A Common Stock | 422 | $293 | $123.5K | 17,174 |
| 2026-08-05 | Open-market sale | Class A Common Stock | 575 | $294 | $168.8K | 16,599 |
| 2026-08-05 | Open-market sale | Class A Common Stock | 4,334 | $295 | $1.3M | 12,265 |
| 2026-08-05 | Open-market sale | Class A Common Stock | 5,602 | $296 | $1.7M | 6,663 |
| 2026-08-05 | Open-market sale | Class A Common Stock | 2,841 | $297 | $843.3K | 3,822 |
| 2026-08-05 | Open-market sale | Class A Common Stock | 1,540 | $298 | $458.6K | 2,282 |
| 2026-08-05 | Open-market sale | Class A Common Stock | 782 | $299 | $233.7K | 1,500 |
| 2026-08-05 | Open-market sale | Class A Common Stock | 623 | $300 | $186.9K | 877 |
| 2026-08-05 | Open-market sale | Class A Common Stock | 232 | $301 | $69.9K | 645 |
| 2026-08-05 | Open-market sale | Class A Common Stock | 338 | $302 | $102.1K | 307 |
| 2026-08-05 | Open-market sale | Class A Common Stock | 307 | $303 | $93.0K | 0 |
| 2026-08-05 | Conversion of derivative | Class A Common Stock | 33,631 | — | — | 33,631 |
| 2026-08-05 | Conversion of derivative | Class B Common Stock | 18,752 | — | — | 4,183,620 |
| 2026-08-05 | Conversion of derivative | Class B Common Stock | 33,631 | — | — | 2,750,039 |
Key Dates
| Date | Description |
|---|---|
| 2026-08-04 | Open-market sale (304 shares) |
| 2026-08-04 | Open-market sale (869 shares) |
| 2026-08-04 | Open-market sale (1,400 shares) |
| 2026-08-04 | Open-market sale (643 shares) |
| 2026-08-04 | Open-market sale (182 shares) |
| 2026-08-04 | Open-market sale (272 shares) |
| 2026-08-04 | Open-market sale (404 shares) |
| 2026-08-04 | Open-market sale (2,765 shares) |
| 2026-08-04 | Open-market sale (3,538 shares) |
| 2026-08-04 | Open-market sale (6,984 shares) |
| 2026-08-04 | Open-market sale (846 shares) |
| 2026-08-04 | Open-market sale (1,820 shares) |
| 2026-08-04 | Open-market sale (644 shares) |
| 2026-08-04 | Open-market sale (5,191 shares) |
| 2026-08-04 | Open-market sale (6,038 shares) |
| 2026-08-04 | Open-market sale (382 shares) |
| 2026-08-05 | Conversion of derivative (18,752 shares) |
| 2026-08-05 | Open-market sale (1,156 shares) |
| 2026-08-05 | Open-market sale (422 shares) |
| 2026-08-05 | Open-market sale (575 shares) |
| 2026-08-05 | Open-market sale (4,334 shares) |
| 2026-08-05 | Open-market sale (5,602 shares) |
| 2026-08-05 | Open-market sale (2,841 shares) |
| 2026-08-05 | Open-market sale (1,540 shares) |
| 2026-08-05 | Open-market sale (782 shares) |
| 2026-08-05 | Open-market sale (623 shares) |
| 2026-08-05 | Open-market sale (232 shares) |
| 2026-08-05 | Open-market sale (338 shares) |
| 2026-08-05 | Open-market sale (307 shares) |
| 2026-08-05 | Conversion of derivative (33,631 shares) |
| 2026-08-05 | Conversion of derivative (18,752 shares) |
| 2026-08-05 | Conversion of derivative (33,631 shares) |
Keywords
insider transaction, Form 4, NET, Cloudflare, Inc., bearish, Matthew Prince
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