Form 4: Build-A-Bear Director Sells Shares Under 10b5-1 Plan

Sentiment:

Insider Trading Report


Build-A-Bear Workshop Director Craig Leavitt sold 4,250 shares of common stock on October 1, 2025, under a pre-arranged 10b5-1 trading plan.

Summary

  • Craig Leavitt, a Director of Build-A-Bear Workshop, Inc. (BBW), reported the sale of 4,250 shares of common stock.
  • The transactions occurred on October 1, 2025, and were executed pursuant to a Rule 10b5-1 trading plan established on July 1, 2025.
  • The shares were sold in three separate transactions at weighted average prices of $63.0796, $63.5185, and $64.9207.
  • Following these transactions, Mr. Leavitt directly beneficially owns 65,667 shares of common stock and 2,475 shares of restricted stock, totaling 68,142 shares.

Sentiment

Score: 5

Explanation: The sale of shares by a director is generally a neutral event when conducted under a pre-arranged 10b5-1 plan, as it suggests a planned liquidity event rather than a reaction to new information.

Positives

  • The sales were conducted under a pre-arranged Rule 10b5-1 trading plan, indicating the transactions were scheduled in advance and not based on immediate, non-public information.

Negatives

  • A director reduced their direct beneficial ownership in the company by 4,250 shares.

Risks

  • No specific risks beyond the general implication of reduced insider ownership.

Future Outlook

This filing does not contain any forward-looking statements or guidance.

Industry Context

This routine insider transaction does not provide specific insights into broader industry trends or competitive landscape for Build-A-Bear Workshop, Inc.

Corporate Governance

Change TypeDescriptionEffective DateImpact Assessment
Delegation of AuthorityCraig A. Leavitt granted a Power of Attorney to Sharon Price John, Voin Todorovic, and Yevgeny Fundler to execute and file Forms 3, 4, and 5 on his behalf.09/10/2025Streamlines compliance with Section 16(a) of the Securities Exchange Act of 1934 for the reporting person by delegating filing responsibilities.

Stakeholder Impact

  • Shareholders: Minor impact. The reduction in insider ownership is offset by the transparency and pre-planned nature of the 10b5-1 sale, which typically does not signal a change in management's outlook on the company's prospects.

Key Dates

DateDescription
07/01/2025Date Rule 10b5-1 trading plan was entered into by Craig Leavitt.
09/10/2025Date Power of Attorney was executed by Craig A. Leavitt.
10/01/2025Date of reported stock transactions (sales).
10/02/2025Date the Form 4 was signed by the attorney-in-fact.

Recommendation

hold

The reported transaction is a routine insider sale conducted under a pre-arranged 10b5-1 trading plan. Such planned sales are generally not indicative of a change in the company's fundamental outlook or performance and therefore do not typically warrant a change in investment recommendation. Investors should continue to evaluate the company based on its broader financial performance and strategic initiatives.

Keywords

BBW, Build-A-Bear Workshop, insider trading, Form 4, stock sale, director, Craig Leavitt, 10b5-1 plan

Disclaimer:The information provided here is for general informational purposes only and does not constitute financial advice, recommendation, or endorsement of any kind. It may contain errors or omissions. You should not rely on this information to make financial decisions. Always seek the advice of a qualified financial professional before making any investment or financial decisions. Use of this information is at your own risk.