Form 4: Box COO Sells Shares Under Pre-Arranged 10b5-1 Plan

Box Inc.'s Chief Operating Officer, Olivia Nottebohm, sold 4,612 shares of Class A Common Stock for $31.35 per share under a pre-arranged trading plan.

Summary

• Olivia Nottebohm, Chief Operating Officer of Box Inc. (BOX), reported a sale of Class A Common Stock.
• The transaction involved the disposition of 4,612 shares.
• The shares were sold at a price of $31.35 per share.
• The total value of the transaction was approximately $144,508.20.
• Following this transaction, Nottebohm beneficially owns 497,639 shares of Class A Common Stock.
• The sale was executed on November 10, 2025, pursuant to a Rule 10b5-1 trading plan adopted on July 9, 2025.
• Certain beneficially owned shares are represented by restricted stock units (RSUs), subject to vesting schedules and continuous service.

Sentiment

Score: 5

Explanation: The sentiment is neutral as the insider sale was conducted under a pre-arranged 10b5-1 plan, which typically indicates a routine liquidity event rather than a reaction to new material information. While it reduces insider ownership, the planned nature mitigates negative implications.

Positives

• The sale was conducted under a Rule 10b5-1 trading plan, indicating a pre-scheduled transaction not based on new material non-public information.

Negatives

• Chief Operating Officer Olivia Nottebohm reduced her direct beneficial ownership by 4,612 shares.

Risks

• No specific risks were detailed in this Form 4 filing beyond the general implications of insider selling.

Future Outlook

NA

Industry Context

This Form 4 filing reports a routine insider transaction and does not provide broader industry context or trends.

Stakeholder Impact

• Shareholders may note a slight reduction in direct insider ownership, though the pre-planned nature of the sale under a 10b5-1 plan generally minimizes concerns about management's confidence in the company.

Key Dates

Recommendation

A single insider sale, particularly one executed under a Rule 10b5-1 trading plan, is generally considered a routine event for liquidity or diversification purposes and does not typically warrant a change in investment recommendation. It does not provide new fundamental information about the company's performance or outlook to justify a strong buy or sell signal.

Keywords

Box Inc., BOX, insider trading, Form 4, stock sale, Olivia Nottebohm, Chief Operating Officer, 10b5-1 plan, equity disposition