SCHEDULE: Vishal Garg Initiates New $1.6M Better Home Trading Plan

Better Home & Finance CEO Vishal Garg has terminated his 2025 trading plan and established a new 10b5-1 plan to purchase up to $1.625 million in company stock.

Summary

• Vishal Garg, CEO of Better Home & Finance, terminated his 2025 Rule 10b5-1 trading plan on May 21, 2026.
• A new 10b5-1 trading plan was established on May 28, 2026, authorizing the purchase of up to $1.625 million in Class A common stock.
• Mr. Garg's total beneficial ownership stands at 13.5% of the outstanding Class A common stock as of May 1, 2026.
• The ownership percentage reflects a 2.5% decrease due to the dilution from the company's April 9, 2026, public offering of 2,156,250 shares.
• Mr. Garg purchased 63,383 shares in the open market between April 8 and May 21, 2026, at prices ranging from approximately $24.87 to $35.05 per share.

Sentiment

Score: 7

Explanation: StockSavvy.ai views this as a positive development, as the CEO is proactively committing capital to purchase shares, which helps offset recent dilution and demonstrates confidence in the company's valuation.

Positives

• The CEO is actively increasing his stake in the company through a structured 10b5-1 trading plan.
• The establishment of a new trading plan signals continued confidence from leadership in the company's long-term prospects.
• The company successfully completed an underwritten public offering, indicating market access and capital raising capability.

Negatives

• The CEO's total beneficial ownership percentage decreased by 2.5% due to the recent public offering, reflecting shareholder dilution.

Risks

• Market volatility may impact the execution price and timing of the share purchases under the new trading plan.
• The company's share price is subject to fluctuations based on broader market conditions and the performance of the mortgage and finance sector.

Future Outlook

The CEO has committed to a new 10b5-1 trading plan to systematically acquire up to $1.625 million in company stock, suggesting a commitment to maintaining or increasing his equity position.

Management Comments

• The filing confirms the termination of the 2025 Trading Plan and the adoption of the 2026 Trading Plan to satisfy Rule 10b5-1 requirements.

Industry Context

StockSavvy.ai notes that insider buying via 10b5-1 plans is generally viewed as a positive signal of management alignment with shareholders, particularly following equity dilution events like public offerings.

Comparison to Industry Standards

• The use of 10b5-1 plans is a standard corporate governance practice for executives to trade shares while avoiding insider trading liability.
• The level of insider ownership remains significant compared to typical public company executive holdings.

Corporate Governance

Related Party Transactions

• Disclosure of shares held by 1/0 Real Estate, LLC (wholly-owned by 1/0 Holdco, LLC) and The 718 4Ever Trust I, both of which are controlled or advised by Vishal Garg.

Stakeholder Impact

• Shareholders may view the CEO's commitment to purchase shares as a stabilizing factor for the stock price.
• The recent public offering resulted in dilution for existing shareholders.

Next Steps

• Execution of the Garg 2026 Trading Plan by the designated broker dealer.
• Future filings as required by changes in beneficial ownership.

Key Dates

Recommendation

While insider buying is a positive signal, the stock has recently undergone dilution. Investors should hold to see if the CEO's buying activity provides a floor for the share price and how the company performs in the upcoming quarters.

Keywords

Better Home & Finance, Vishal Garg, 10b5-1 Trading Plan, Insider Buying, Schedule 13D, Stock Ownership