Form 4: Atlanta Braves Holdings Executive Sells Shares
Insider Transaction (Form 4)
Derek Gordon Schiller, EVP, Business of Atlanta Braves Holdings, Inc., sold 175,395 shares of common stock on September 30, 2026 for $53.20 per share.
Summary
- Option exercise/conversion: acquired 175,395 Series C Common Stock at $27.18 ($4,767,236) on September 30, 2026; holds 492,303 after (Direct).
- Open-market sale: disposed of 175,395 Series C Common Stock at $53.20 ($9,331,014) on September 30, 2026; holds 316,908 after (Direct).
- Option exercise/conversion: disposed of 175,395 Stock option (Right to Buy) - BATRK on September 30, 2026 (Direct).
Sentiment
Score: 4
Explanation: StockSavvy.ai views this as a mildly negative but low-conviction signal: an insider sold $9,331,014 of stock under a pre-arranged Rule 10b5-1 plan, which is typically routine.
Insider Transactions
Derek Gordon Schiller — Officer (EVP, Business)
Transaction made under a Rule 10b5-1 trading plan.
| Date | Transaction | Security | Shares | Price | Value | Held After |
|---|---|---|---|---|---|---|
| 2026-09-30 | Option exercise/conversion | Series C Common Stock | 175,395 | $27 | $4.8M | 492,303 |
| 2026-09-30 | Open-market sale | Series C Common Stock | 175,395 | $53 | $9.3M | 316,908 |
| 2026-09-30 | Option exercise/conversion | Stock option (Right to Buy) - BATRK | 175,395 | — | — | 0 |
Key Dates
| Date | Description |
|---|---|
| 2026-09-30 | Option exercise/conversion (175,395 shares) |
| 2026-09-30 | Open-market sale (175,395 shares) |
| 2026-09-30 | Option exercise/conversion (175,395 shares) |
Keywords
insider transaction, Form 4, BATRK, Atlanta Braves Holdings, Inc., bearish, Derek Gordon Schiller
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