Form 4: Associated Banc-Corp Director Increases Stake with Share Acquisitions

Robert A. Jeffe, a Director at Associated Banc-Corp (ASB), has increased his direct beneficial ownership by acquiring additional shares of common stock.

Summary

• Robert A. Jeffe, a Director of Associated Banc-Corp (ASB), acquired 50 shares of common stock at a price of $22.96 per share on June 16, 2025.
• On the same date, Mr. Jeffe acquired an additional 417 shares of common stock, also at $22.96 per share.
• These acquisitions increased his direct beneficial ownership in Associated Banc-Corp to a total of 47,486 shares of common stock.
• The acquired shares include dividend equivalent units, which vest on the first anniversary of the grant of related restricted stock units and are payable in common stock.
• Additionally, fully vested dividend equivalents were received, payable solely in shares of common stock following the date Mr. Jeffe ceases serving as a director.

Sentiment

Score: 7

Explanation: The acquisition of shares by a director is generally viewed positively by the market as it indicates confidence from an insider in the company's valuation and future prospects.

Positives

• A Director, Robert A. Jeffe, increased his direct beneficial ownership in the company by acquiring 467 shares, signaling confidence in the company's future prospects.
• The acquisitions were made at a price of $22.96 per share, indicating a specific valuation at which the insider chose to increase their stake.

Future Outlook

This Form 4 filing reports completed insider transactions and does not contain forward-looking statements or guidance regarding the company's future performance.

Industry Context

This insider transaction by a director of Associated Banc-Corp, a regional bank, is a routine disclosure under SEC regulations. While not indicative of broader industry trends, insider buying can sometimes signal management's confidence in the company's specific outlook within the financial services sector.

Related Party Transactions

• The reported transactions involve Robert A. Jeffe, a Director of Associated Banc-Corp, acquiring shares of the company's common stock, which constitutes a related party transaction under SEC rules.

Stakeholder Impact

• Shareholders: The acquisition of shares by a director may be interpreted as a positive signal of management's confidence in the company's value, potentially influencing investor sentiment.

Key Dates

Keywords

Associated Banc-Corp, ASB, Insider Trading, SEC Form 4, Director Stock Acquisition, Common Stock, Dividend Equivalent Units, Beneficial Ownership