Form 4: Associated Banc-Corp Director Acquires Shares Through Dividend Equivalent Unit Vesting

Owen J. Sullivan, a Director at Associated Banc-Corp (ASB), acquired 50 shares of common stock through the vesting of dividend equivalent units.

Summary

• Owen J. Sullivan, a Director of Associated Banc-Corp (ASB), acquired 50 shares of the company's common stock.
• The acquisition occurred on June 16, 2025, at a price of $22.96 per share.
• The shares were acquired as dividend equivalent units, which vested on the first anniversary of the grant of related restricted stock units.
• These units are payable solely in shares of common stock upon vesting, with an option for deferral by the insider.
• Following this transaction, Owen J. Sullivan beneficially owns a total of 5,328 shares of Associated Banc-Corp common stock.

Sentiment

Score: 6

Explanation: Slightly positive, as a director's acquisition of shares, even through vesting, indicates continued alignment with shareholder interests and a sustained stake in the company.

Positives

• The acquisition of shares by a director, even through vesting, indicates continued alignment of management interests with shareholders.
• The increase in beneficial ownership to 5,328 shares demonstrates a sustained stake in the company by a key board member.

Future Outlook

The document does not contain any forward-looking statements or guidance regarding the company's future performance or strategic direction.

Industry Context

This Form 4 filing is a routine disclosure of an insider transaction, common across all publicly traded companies. It reflects a director's ownership changes, which can be a minor indicator of confidence in the company's prospects within the financial services sector.

Stakeholder Impact

• Shareholders: The transaction shows a director's continued investment in the company, which can be viewed positively as it aligns their interests with those of other shareholders.

Key Dates

Keywords

Associated Banc-Corp, ASB, Form 4, Insider Transaction, Director Stock Acquisition, Dividend Equivalent Units, Common Stock, Financial Services, Banking