Form 4: Asana CEO Sells Shares
Insider Transaction (Form 4)
Daniel Mark Rogers, Chief Executive Officer and a Director of Asana, Inc., sold 451,112 shares of common stock on September 21, 2026.
Summary
- Open-market sale: disposed of 300,937 Class A Common Stock at $9.53 ($2,866,726) on September 21, 2026; holds 1,624,894 after (Direct).
- Open-market sale: disposed of 150,175 Class A Common Stock at $9.13 ($1,370,752) on September 22, 2026; holds 1,474,719 after (Direct).
Sentiment
Score: 4
Explanation: StockSavvy.ai views this as a mildly negative but low-conviction signal: an insider sold $4,237,478 of stock under a pre-arranged Rule 10b5-1 plan, which is typically routine.
Insider Transactions
Daniel Mark Rogers — Director, Officer (Chief Executive Officer)
Transaction made under a Rule 10b5-1 trading plan.
| Date | Transaction | Security | Shares | Price | Value | Held After |
|---|---|---|---|---|---|---|
| 2026-09-21 | Open-market sale | Class A Common Stock | 300,937 | $10 | $2.9M | 1,624,894 |
| 2026-09-22 | Open-market sale | Class A Common Stock | 150,175 | $9 | $1.4M | 1,474,719 |
Key Dates
| Date | Description |
|---|---|
| 2026-09-21 | Open-market sale (300,937 shares) |
| 2026-09-22 | Open-market sale (150,175 shares) |
Keywords
insider transaction, Form 4, ASAN, Asana, Inc., bearish, Daniel Mark Rogers
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