Form 4: AppLovin Corp Director Eduardo Vivas Sells Shares Under 10b5-1 Plan

Director Eduardo Vivas sold shares of AppLovin Corp (APP) on June 17 and 18, 2024, under a pre-arranged Rule 10b5-1 trading plan.

Summary

• Eduardo Vivas, a director of AppLovin Corp, sold shares of Class A Common Stock on June 17 and 18, 2024.
• The sales were executed under a Rule 10b5-1 trading plan adopted on June 13, 2023.
• On June 17, 2024, Vivas sold 63,219 shares at an average price of $77.38, 140,803 shares at an average price of $78.21, and 45,978 shares at an average price of $78.97.
• Additional sales on June 17, 2024, involved shares held by Vivas Family Trust and Arutyunyan Family Trust.
• On June 18, 2024, Vivas sold 40,009 shares at an average price of $79.37, 160,662 shares at an average price of $80.31, and 144,092 shares at an average price of $80.83.
• Further sales on June 18, 2024, included shares held by Vivas Family Trust and Arutyunyan Family Trust.
• Following these transactions, Vivas directly owns 7,760,370.249 shares and indirectly owns 114,404 to 131,562 shares through family trusts.

Sentiment

Score: 5

Explanation: The document is a standard SEC Form 4 filing, indicating insider trading activity. The sentiment is neutral as it simply reports transactions.

Industry Context

Share sales by company insiders are a common occurrence and are often viewed in the context of the insider's personal financial planning. The use of a 10b5-1 trading plan suggests the sales were pre-planned and not based on current, non-public information.

Stakeholder Impact

• The share sales could have a minor negative impact on shareholder sentiment, although the existence of a 10b5-1 plan mitigates concerns about insider information.

Key Dates