SCHEDULE 13G/A: T. Rowe Price Discloses 5.0% Stake in Amplitude Class A

T. Rowe Price Investment Management, Inc. reported a 5.0% beneficial ownership stake in Amplitude Inc.'s Class A Common Stock as of September 30, 2025.

Summary

• T. Rowe Price Investment Management, Inc. (TRPIM) has filed an Amendment No. 3 to Schedule 13G.
• TRPIM beneficially owns 5,071,834 shares of AMPLITUDE INC-CLASS A Common Stock.
• This ownership represents 5.0% of the class of securities.
• TRPIM holds sole voting power and sole dispositive power over all 5,071,834 shares.
• The shares were acquired and are held in the ordinary course of business, without the purpose or effect of changing or influencing control of Amplitude Inc.

Sentiment

Score: 7

Explanation: The filing indicates a significant institutional investor maintains a substantial stake in the company, which is generally a positive signal of confidence. The passive nature of the investment also suggests stability.

Positives

• A significant institutional investor, T. Rowe Price Investment Management, Inc., maintains a 5.0% stake in Amplitude Inc., indicating continued confidence in the company.
• The passive nature of the investment, as indicated by the Schedule 13G filing, suggests a long-term investment horizon without intentions of corporate control.

Negatives

• The filing itself does not contain any negative information regarding Amplitude Inc.'s operational performance or financial outlook.

Risks

• The filing does not explicitly mention any specific risks related to Amplitude Inc.

Future Outlook

The filing does not provide any forward-looking statements or guidance regarding Amplitude Inc.'s future performance or strategic direction.

Industry Context

This filing reflects a routine disclosure of institutional ownership by a major investment manager. It indicates T. Rowe Price's continued position in Amplitude Inc., a company operating in the software and data analytics industry. Such disclosures are common and provide transparency into significant shareholder bases, which can be a factor in market perception.

Stakeholder Impact

• Shareholders: The continued significant ownership by a reputable institutional investor like T. Rowe Price may instill confidence among other shareholders and the market.

Key Dates

Recommendation

The filing is a routine disclosure of a passive ownership stake by a large institutional investor. While the continued presence of T. Rowe Price is a positive signal, the filing does not contain new fundamental information about Amplitude Inc.'s operations, financial performance, or strategic direction that would warrant a change from a 'hold' position based solely on this document. It confirms an existing significant institutional interest.

Keywords

Amplitude Inc, AMPL, T. Rowe Price, Institutional Ownership, Schedule 13G, Common Stock, Investment Management, Beneficial Ownership