Form 4: Key Insider Group Increases Stake in 1-800-FLOWERS.COM, Inc. with Recent Stock Purchases

A group of affiliated entities, including Fund 1 Investments, LLC and PLP Funds Master Fund LP, have significantly increased their indirect beneficial ownership in 1-800-FLOWERS.COM, Inc. through recent open market purchases.

Summary

• Fund 1 Investments, LLC, PLP Funds Master Fund LP, and Pleasant Lake Partners LLC, identified as a Director and 10% Owner group, reported acquiring additional shares of 1-800-FLOWERS.COM, Inc. (FLWS) Class A Common Stock.
• On June 23, 2025, 27,657 shares were purchased at a price of $5.0202 per share.
• On June 24, 2025, an additional 19,920 shares were purchased at a price of $5.0583 per share.
• Following these transactions, the reporting persons collectively hold an indirect beneficial ownership of 9,527,250 shares of Class A Common Stock.
• The securities are held for the benefit of PLP Funds Master Fund LP, with Pleasant Lake Partners LLC serving as investment adviser and Fund 1 Investments, LLC as managing member of Pleasant Lake Partners LLC. Jonathan Lennon serves as managing member of Fund 1 Investments, LLC.

Sentiment

Score: 8

Explanation: The sentiment is highly positive due to significant insider buying by a 10% owner and director, indicating strong confidence in the company's future prospects and potentially undervalued stock.

Positives

• Significant insider buying by a group identified as a Director and 10% Owner, indicating confidence in the company's future prospects.
• The total beneficial ownership increased to 9,527,250 shares, reinforcing the group's substantial stake in the company.

Future Outlook

The document, an SEC Form 4, reports insider transactions and does not contain forward-looking statements or guidance regarding the company's future outlook.

Industry Context

This insider buying activity by a significant shareholder group in 1-800-FLOWERS.COM, Inc. suggests a positive internal view of the company's valuation or future prospects within the e-commerce and gifting industry. While not directly indicative of broader industry trends, substantial insider purchases can signal confidence, especially in a sector that experiences seasonal fluctuations and competitive pressures.

Related Party Transactions

• The reported stock purchases are transactions between the issuer (1-800-FLOWERS.COM, Inc.) and entities (Fund 1 Investments, LLC, PLP Funds Master Fund LP, Pleasant Lake Partners LLC) that are considered related parties due to their status as a 10% owner and director.

Stakeholder Impact

• Shareholders: The insider buying could be perceived positively, potentially boosting investor confidence and share price.
• Management: The increased stake by a significant owner might align interests more closely between management and this key shareholder group.

Key Dates

Recommendation

Keywords

1-800-FLOWERS.COM, FLWS, Insider Buying, SEC Form 4, Beneficial Ownership, Stock Purchase, Investment, Equity, Fund 1 Investments, PLP Funds Master Fund, Pleasant Lake Partners