Form 4: Director Celia Brown Acquires 12,150 Shares of 1-800 FLOWERS.COM Inc.

Celia Brown, a director at 1-800 FLOWERS.COM Inc., acquired 12,150 shares of Class A Common Stock as part of her compensation package.

Summary

• Celia Brown, a director of 1-800 FLOWERS.COM Inc., has reported a transaction involving the acquisition of company stock.
• On December 11, 2024, Ms. Brown acquired 12,150 shares of Class A Common Stock.
• These shares were granted as part of her director compensation package.
• The shares were valued at $0 at the time of acquisition, as they were part of a restricted stock grant.
• Following this transaction, Ms. Brown directly owns 46,325 shares of Class A Common Stock.

Sentiment

Score: 7

Explanation: The document reflects a routine transaction related to director compensation, which is generally viewed positively as it aligns interests. There are no negative implications.

Positives

• The acquisition of shares by a director demonstrates alignment of interests with shareholders.
• The compensation package includes a vesting period, which encourages long-term commitment.

Industry Context

This is a standard practice for director compensation in publicly traded companies, aligning director interests with shareholder value.

Comparison to Industry Standards

• Many publicly traded companies use stock grants as part of director compensation packages.
• The vesting period of one year is a common practice to ensure long-term commitment from directors.
• The valuation of the grant at $100,000 is within the typical range for director compensation at similar companies.

Stakeholder Impact

• The stock acquisition by a director can be viewed positively by shareholders as it aligns interests.
• The vesting period encourages long-term commitment from the director.

Key Dates

Keywords

director, stock acquisition, compensation, restricted stock, 1-800 FLOWERS.COM Inc., FLWS, Class A Common Stock, insider trading